Google Makes Shopping Ads Free Globally
Google is coming up with shopping ads free globally. This decision comes up because of the financial crisis due to this pandemic. This free listing is not just beneficial for retailers but numerous people who are now doing online shopping. With ads free shopping, Google displays more products in front of the people who actually […]
Changing Web Layout Can Affect Rankings- Google Core Vitals
As stated by Google, three user experience metrics are most likely to become the new search ranking factors. These metrics are visual stability, interactivity, and loading speed. Together they are known as the Core Web Vitals. Google will consider metrics like safety, security, friendliness, and lack of pop-ups as the new signals used for assessing page […]
Google Data Studio: The Best Way to Showcase Reports
Have you ever thought about how to display the report in a better way? If you are new or a seasoned official, you will agree that it all comes down to setting up measurement tools, cleaning and processing the data, turning it into relevant information, analyzing it, and extracting insights. Indeed, it is hard work, […]
What is a Virtual Google Business Card and Does it Matter
Google is delighted to launch its virtual visiting cards for building an online presence. One will unanimously agree to the fact that many people are trying to create a strong online presence on the internet. Such people have been trying to establish themselves through websites and social media accounts for several years. On the other […]
How SEO Helps E-Commerce Achieve Higher Revenue in Pandemic
Online marketing has reached its peak during this pandemic. The physical doors of markets are closing, and online business has become the preferred platform for consumers. Before the emergence of COVID-19, companies’ 80% focus was on bricks-and-mortar efforts, and the remaining 20% was on online brand promotion. But the story is completely reversed now. So, […]
Getting Ahead of the Next Pandemic- Is Your Business Ready?
Organizations of all sizes are experiencing trying times, putting their character into the test. The current situation of COVID 19 has compelled them to rethink their strategies for sustainability and growth. We are examining four variables that organizations have to consider while surviving through the Pandemic and post-pandemic setting. Things to Get Right Before the […]
International SEO Guide for E-Commerce Sites
Effective localization and configuration of online stores is the most important thing if you desire to acquire impressive ranks and sell in other languages and countries. If you can sell abroad at international destinations, it will be a great way to diversify your eCommerce business and scaling your shop revenue. Outside your home country, there […]
6 Tips for Starting International PPC Campaigns
So, are you excited to grab the attention of the international audience? Well! Your excitement is obvious, but international PPC branding is not only about copying the campaign and changing the geographic location, but it’s also more than this. Take a deep breath and plan your international campaign. Before jumping into international PPC management, you must consider budget, […]
Structured Data Could be Useful for SEO
It has been widely recognized that structured data is helpful when it comes down to Google’s understanding of your content. If you are desirous of making your site visible within search features, you cannot undermine its importance. Now the big question is, should all brands give preference to the use of structured data? Is it […]
Google Analytics Metrics You Need to Monitor Monthly
If your brand has a site with useful content or unique products, it is designed to attract an audience. However, you need to be able to generate leads and turn them into loyal customers. It all depends on how you optimize analytics metrics for SEO and use them for your brand and website. There are many ways […]