Case Study
Healthcare
SEO & Digital Marketing Success for SRMKP Cardiac
Services Provided
- SEO
- Social Media Marketing
Business Need
RMKP Cardiac aimed to:
- Increase awareness about their healthcare services.
- Improve online inquiries and patient engagement.
- Strengthen website branding.
Challenges
- Low online visibility in a competitive healthcare market.
- Minimal local search presence.
- Limited website traffic and online inquiries.
Approach & Solution
SEO Strategy
- Developed a customized SEO plan targeting high-intent healthcare keywords.
- Implemented Local SEO strategies, optimizing Google My Business and local citations.
- Conducted on-page SEO enhancements, including content optimization and technical fixes.
Social Media & Awareness Campaigns
- Created engaging social media content focused on patient education and success stories.
- Ran awareness campaigns to promote services and improve brand recognition.
- Used targeted advertising to drive website traffic and inquiries.
Results
Website traffic grew by 280% (from 7,023 to 26,716)
Online leads increased by 233% (from 15 to 50 per month)
Improved search rankings for key healthcare terms