Case Study: Education & Training

Region: Middle East
Business: Education & Training
Services: Google Ads Management

Business Need

  • Increase awareness about their training programs and courses.
  • Drive relevant traffic to their website.
  • Generate quality online inquiries at an optimized cost.

Solution

  • Customized Google Ads strategy tailored to the education and training industry.
  • Focused on audience segmentation to target high-intent users.
  • Optimized ad campaigns using advanced bidding strategies.
  • Continuous A/B testing to improve ad performance.
  • Implemented data-driven keyword research for higher ROI.

Results

  • Achieved 2.75K clicks and 61.7K impressions within one month.
  • Maintained an average CPC of Dh 0.72, ensuring budget efficiency.
  • Website traffic and engagement significantly increased.
  • Successfully boosted brand awareness and lead generation.